Random Customer Affirmation

A week ago, I was the “Guest of the Day” at the read more

The Ritual of Customer Experience

It is the season for rituals. The Christian faith celebrates Easter with Maundy Thursday services, purple draped crosses, sunrise services, and poignant stories of resurrection. Judaism celebrates read more

Are Your Customers Perennial?

They surprise me every year with their unexpected beauty. One Spring day there is barren ground; almost the next day there are gorgeous flowers. They are the perennials in my yard. We have daylilies, daffodils, hydrangea (pink and blue) and more. The coolest part is they are perennials. If they get a great experience--the nurturance of sun, rain water and rich soil--they will come ....read more